Hi, I'm Piotrek Pérez!
Bruno Munari said: 'The artist's dream is to reach the museum, while the designer's dream is to reach the market and the final consumer.' My goal is to bridge strategic design, technical engineering, and business vision to bring meaningful products to life. Piotrek Pérez (Jaén, 1980). (GenAI) Industrial Designer by training, multidisciplinary designer by vocation, and publicist by conviction. With 20+ years of international experience, I use design strategically to drive business growth. PhD candidate in Ecodesign at UPV, focused on sustainability. Based in Spain, operating directly across Madrid, Barcelona, Bilbao, Valencia, Alicante, with experience managing international projects and collaborating with global manufacturing hubs across Europe, the US, and Asia. In-house design roles include Joma Sport, Hackett, Pepe Jeans London (AWWG). As Design Coordinator at a Madrid agency, I led projects for IKEA and IE Business School. As a former design studio CEO, I served clients like Spotahome, Trakked.io, FCC, and Bancaja. Former Lecturer at IED Madrid, UDIT, and Nebrija. I seek projects valuing technical rigor, innovation, and sustainable solutions. Looking Ahead: Open to New Opportunities Although my core focus over the past nine years has centered on retail, fashion, and footwear, my background in product engineering, Gen AI integration, service design, strategic design is versatile and allows me to adapt smoothly to new challenges across different industries. My profile is built on three key pillars: Multisector Corporate Experience: Product leadership, branding and industrial design, fashion, and footwear within multinational companies Joma Sport, Hackett London, Pepe Jeans London (AWWG). Agency Vision, Brand & Client Engagement: Development of branding, communication, marketing, advertising design strategies and service design for MPC, Inventivo, MMQ and VAIBA Creatius. Innovation, Teaching & Research: Former university and postgraduate lecturer at IED Madrid, UDIT, and NEBRIJA, and current PhD Researcher in Ecodesign (UPV), integrating sustainability and AI into design processes. I am currently open to new professional opportunities. Open to in-house, corporate roles or freelance consulting projects and I warmly invite you to explore my portfolio to see a selection of my work... Winner of Global Footwear Awards 2023, EEUU. @footwearawards Winner of Two International Social Advertising Awards 2006, SPAIN. @Publifestival.
